Creating Caring Communities That Transform Lives
Creating Caring Communities That Transform Lives
Creating
Caring
Communities
That
Transform
Lives
Creating Caring Communities That Transform Lives

Dream Chasers Campaign

Dream Chasers is a program that we created within The Hignell Companies that gives us an opportunity to pursue our vision for impacting our employees in a very intentional way.

 

A wise man once said "without a vision (dream) the people perish.” The Dream Chasers program was created to provide a way to creatively and intentionally help employees learn to dream again and to expand who they desire to be in life. Through a variety of program offerings, the Dream Chasers program looks at all of the key areas that make up our lives (spiritual, physical, intellectual, financial, emotional, relational, professional and creative/adventure) to help our employees embrace and work towards their dreams. With a mission statement of "Creating Caring Communities that Transform Lives" it is key that this mission be implemented both with our clients and with our employees, and this is just one way we are doing that.

 

In order to promote the program, we worked with our marketing team to create an excitement and a buzz about dreaming and encourage our people to think about dreaming again. We did this through the use of postcards (seen above) throughout the building, posters, and paycheck inserts. After a few weeks we launched the first Dream Chasers program, which is a coaching program that is underway now. We are excited about how this program will impact the employees who enrolled, and excited about how the program will continue to unfold in the future.